JulepIt's Balm: Tinted Lip Balm + Buildable Lip Color - Vintage Mauve - Natural Gloss Finish - Hydrating Vitamin E Core - Vegan

I tried it on just to get an idea of the color...and I was astounded to find it (black cherry) to be highly pigmented rich lip covering color with excellent moisturizing properties. I ate dinner immediately after applying and had a taco, and a few cookies for dessert. 3 hrs later the color is still in place and remarkably unfaded. The balm effect omis only barely there but applying chapstick didn't alter the color. I'm impressed!

I loved it just a it darker then I expected

I’m really loving the Julep It's Balm Tint of Color Lip Balm! It's the perfect mix of hydration and color. The formula feels super lightweight and comfortable on my lips, without any greasy or sticky residue. I love that it’s packed with nourishing ingredients like sunflower butter and vitamin E, so my lips stay soft and moisturized throughout the day.The color is buildable, which is awesome because I can either go for a soft, natural tint or layer it for a more vibrant pop. It's also super easy to apply on the go, thanks to the twist-up crayon design, so no sharpener needed. The best part is that it’s vegan and cruelty-free, so I feel good about using it.My only small gripe is that the color doesn’t last as long as traditional lipsticks, especially after eating or drinking, so I do need to reapply. But because the formula is so comfortable and it comes in such cute shades, it’s definitely worth the quick touch-ups. Overall, it’s become my go-to for a natural, everyday lip look with a little extra color!

The color is pretty, but I hate the cap design because it comes off so easily in my purse, making a mess.

I ordered Dusty Orchid Shimmer on a whim. I don’t usually spend $14.95 on lip color at this point in my life(I used to buy top of the line make up from department stores). I have to say this is a nice product! It’s worth the money because the color is great and flattering, it’s not sticky nor Does it disappear Immediately after you put it on. The color is buildable, but then it comes off more easily. It’s moisturizing and the color lasts if you don’t go crazy with it. There are several colors I’d love to try. But I think I’ll try this one out for longer than a couple of days before I invest in more. But if you feel like treating yourself to a nice moisturizing lip color, I say go for it with this product! I do use a lip liner with it, as with other, sheer Or moisturizing lip products because I’m 56 and my lip outline can use a little boost to keep it neat and keep the color in place. I used a neutral Sephora lip balm with it and it was fine. The color blended and didn’t look weird. It looked natural but finished in attractive way! I don’t like to include photos with my reviews, but if I was going to, this would be a product that I would take a selfie with (If I took selfies regularly and not just to make sure look OK and then delete the photo). I looked too much like my mom and my dad in selfies for my own comfort, even though I’m MUCH thinner than either of them! Too thin to feel comfortable with random photos of myself. Blah, blah, blah!My point here is that it’s a great product so far and if you want a nice product without going overboard, I highly recommend this. Even without trying it on, and only a photo of the color and some reviews to go on I took a chance and it really was worth it! Normally, I buy Burt’s Bees colored lip balm, but this lip color lasts longer. It doesn’t have the nice minty taste- In fact, it has no discernible taste at all, which I find unusual. No fragrance like Chanel products. No taste like Burt’s Bees etc. Just moisturizing color that stays in place, especially if you use Lip liner because you’re getting a little bit older or you just appreciate a very neat lip outline! 👄Thanks for taking the time to read this review and I hope it helps! I find reviews very helpful so I tried to leave them whenever I’m impressed or terribly disappointed. This one is because I’m impressed!

wasnt sure if id like this but it became my go to everyday color. highly recommend.

Light, shiney with a pop of color. Love it!

Love these, have several colors because they’re super easy to pull out and voila two seconds later nice glossy lips. Four stars because the lipstick itself could be a hair slimmer/differently constructed for delivery. Still, it never cakes or dries out, which for me, as someone who somehow ends up having every single lipstick I’ve ever had dry right out on my lips is stellar. Pretty colors that last for hours, too.